Most agencies report the number that flatters them
Platform-reported returns count sales that would have happened anyway. That is why a dashboard can show 4× while the bank balance does not move. We measure contribution — what changed because of the spend — and we will tell you when a channel should be cut, including one we run.
Who this is for
You are selling. You just cannot see what is working.
- Ad spend rising while contribution stays flat
- No idea which products or channels actually make money
- Search traffic you are paying for every single month
- Creative going stale faster than you can replace it
You have the product. You have nobody here.
- Launching with no local team, agency or benchmark
- Creative and pricing that worked at home and does not here
- Paying agency retainers in a currency that makes India look expensive
- Needing one accountable partner, not five vendors and a timezone
What we run
Bought as one, not as four
Most brands end up with a search agency, a media buyer, a content freelancer and somebody posting to social — four invoices, four versions of the truth, and nobody who can tell you what the whole thing returned. Run together they cost less than the same scope bought separately, and there is one number at the end of the month instead of four.
Search & content is the one piece with a published rate — ₹14,999, ₹21,250 or ₹25,000 a month. The bundles are quoted against the level and the media budget you are working with, so you get a real number rather than a band. See everything we run →
All prices + GST. Monthly services carry a three-month minimum term. Ad spend, hosting and third-party tools sit on your own accounts at actuals — never marked up, and never a percentage of what you spend. You own every asset and every account.
How it starts
Not with a retainer. With a Scan — two weeks, ₹75,000 — across every area where money leaks, not just marketing. You get a ranked list of what it is costing you and what each fix is worth. If it will not pay for itself, you hear that inside the first two weeks, not at the end.
From there you either take the ranked list and act on it yourself, or we run the parts you want run. No lock-in either way. See exactly what you get and what it costs →
Common questions
What does a digital marketing agency in Mumbai cost?
We start with a ₹75,000 Scan across every area where money leaks, not just marketing, ending in a ranked list of what each fix is worth. Ongoing work is quoted against what you decide to act on. There is no lock-in and no minimum retainer period.
How is this different from other digital marketing agencies?
Two things. We measure contribution rather than the returns the ad platforms report, which count sales that would have happened anyway. And we will tell you to cut a channel we run if it is not earning, which an agency paid a percentage of spend has no reason to do.
Do you work with international brands entering India?
Yes, and roughly half of what we do is exactly that: brands with a product and no team on the ground. Creative, pricing and channel mix that worked at home usually need rebuilding for India, and one accountable partner beats assembling five vendors across a timezone.
Which channels do you actually run?
Paid media on Meta and Google, SEO, creative production, marketplace advertising, analytics and attribution, and lifecycle marketing over email and WhatsApp. Marketplace advertising matters more in India than most agencies admit, because a lot of demand converts there rather than on your own store.
How quickly will we see results?
Paid media changes show within two to four weeks because the feedback loop is short. SEO takes three to six months before it compounds. Anyone promising fast organic results is either buying links or counting brand traffic you already had.
Do we have to give you access to our accounts?
You grant delegated access that stays in your name and can be revoked instantly. We never ask for passwords, and we take the lowest level of access that does the job.
In more detail
What a digital marketing agency should be accountable for
A digital marketing agency in Mumbai can be measured on impressions, on clicks, on platform reported return, or on profit. Only the last one matters, and it is the one most agencies avoid. Contribution means what changed because of the spend, not what the dashboard claims after counting customers who were coming anyway. It is a harder number to produce and an uncomfortable one to report, which is precisely why it is worth insisting on.
Marketing for Indian brands scaling, and for global brands entering India
The two problems look different and share a cause. An Indian brand already selling usually has spend rising faster than contribution, and no clear view of which products or channels make money. A global brand entering India usually has proven creative and pricing that do not transfer, and no local benchmark for what good costs. In both cases the fix starts with measurement rather than with more budget, which is why we look before we spend.
Where marketing sits inside the bigger problem
Marketing is often blamed for a problem it did not create. Ad spend looks wasteful when the real leak is a checkout that drops customers, a return rate nobody has priced, or products whose landed cost never made them profitable. That is why the Scan looks across the whole business before recommending a rupee more on advertising. Sometimes the fastest way to improve marketing performance is to fix something that is not marketing at all.
Find out where the money is going first.
Before you spend another rupee on ads, spend two weeks finding out which of them are working.