A store nobody visits is not a channel
Most brands launch a site, discover that traffic costs money, and bolt on a marketplace six months later with a copied catalogue and no plan. By then the prices disagree, the stock disagrees, and nobody can say which channel is actually making money. Built together it is one system. Bolted together it is four dashboards and an argument.
Who this is for
You have the product. You need somewhere to sell it.
- No store, or a template one that never converted
- Unsure which marketplaces are worth your stock
- Catalogue that exists in a spreadsheet and nowhere else
- No idea what the whole thing should cost
It works, but it is held together by hand.
- Stock right in one place and wrong in another
- Prices that drifted apart months ago
- A site that gets traffic and loses it at checkout
- No single number for what each channel contributes
What we run
How it starts
Not with a retainer. With a Scan — two weeks, ₹75,000 — across every area where money leaks, not just this channel. You get a ranked list of what it is costing you and what each fix is worth. If it will not pay for itself, you hear that inside the first two weeks.
Then you either act on the list yourself, or we run the parts you want run. No lock-in either way. See exactly what you get and what it costs →
Related: Ecommerce website development in Mumbai · Marketplace management · Quick commerce
Common questions
How much does it cost to build an ecommerce website in India?
Ours starts at 29,999 rupees plus GST for a store built around your business rather than dropped onto a template, with management from 9,999 rupees a month if you want it run afterwards. The wider Indian market runs roughly 20,000 to 40,000 for a basic build, 1.5 to 5 lakh for mid-range, and well above that for genuinely custom work. Anything beyond the standard scope is quoted rather than guessed at.
Should I sell on my own website or on marketplaces?
Both, in that order of importance but usually not in that order of time. Marketplaces give you demand you did not have to create and a faster first sale; your own store gives you the margin, the customer data and a business somebody would want to buy. Brands that pick one and ignore the other either grow slowly or grow without ever owning a customer.
Can the same catalogue run everywhere?
The same products, yes. The same content, no. Every platform has its own taxonomy, attribute set and image rules, and copying listings across is the single most common reason a catalogue underperforms. What should be identical is stock and price, and that is the part worth automating, because getting it wrong means selling what you do not have.
How long does it take to go live?
A store build is typically a few weeks depending on catalogue size and how ready your content is. Marketplace accounts move on the platform timeline rather than ours — approvals and category unlocks are the usual delay, and quick commerce is slower again because it is a listing decision made by a buyer, not a form.
Do I own the store and the accounts?
Yes, all of it. The store, the domain, the seller accounts, the analytics, the ad accounts — created in your name, and you can revoke our access at any time. Nothing needs buying back if you stop working with us.
Which platform do you build on?
Whichever suits the business. Shopify for most consumer brands because it is fast and cheap to run, something custom where the catalogue or the operations genuinely demand it. We would rather tell you that a simpler build is enough than sell you a bigger one.
In more detail
Ecommerce website development in India, and what it actually buys you
An ecommerce website development company in India can build you a store in a few weeks. What decides whether that store earns is everything around it: whether the catalogue is structured so products can be found, whether checkout survives a patchy mobile connection, whether COD is handled without inviting returns you cannot afford, and whether stock and price stay right when the same products are also selling somewhere else. A build that ignores all of that is a brochure with a cart on it.
Why the store and the channels are one decision
Most Indian consumer brands end up selling in three or four places — their own site, one or two marketplaces, quick commerce, and often a distributor or two offline. Run separately, each one reports its own gross sales and each looks fine. Consolidated after commission, returns, shipping and advertising, the picture usually changes: one channel is carrying the business and another is quietly costing money. That is why we treat the build and the channels as a single piece of work rather than two projects with different owners.
What to ask any ecommerce development company before you sign
Ask what happens after launch, because that is where the cost sits. Ask who owns the accounts. Ask how stock stays correct across channels, and what happens when it does not. Ask what the ongoing charge covers and what is billed on top. And ask for the price in writing before the scoping call rather than after it — an agency that will not put a number on a standard build usually has a reason.
Find out where the money is going first.
Before you spend more on this channel, spend two weeks finding out which parts of it work.